For the last year vultures have speculated on the value of BlackBerry (BBRY) if it was broken up and sold for parts. BBM is one of the most hotly contested parts.
Despite the recent success of 40 million registered users in 2 monthsafter going cross platform BBM still doesn't garnish much attention for its value. This isn't totally surprising seeing as it's a free app without advertising revenue. CEO John Chen has even stated there is no immediate plan to charge for BBM or even permit advertisements on Channels soon.
No less than two recent stories appeared in Seeking Alpha denouncing BBM's value. One article argued that BBM was essentially worthless , stating 'be safer to discount it entirely at this point.' The other article called to question the thousands of reviews at Google Play, suggesting BBM was not popular after BlackBerry faithful manufactured a fake success.
When BBM lost long time leader Andrew Booking some were again led to preach more doom and gloom and assign a $0 value.
The next onslaught consisted of criticisms that users tried BBM out of curiosity and promptly ditched it. Apparently the 40 million registered users tried it as a nostalgic novelty and everyone jumped ship soon afterwards for numerous better competitors.
via:http://seekingalpha.com/article/2021271-blackberry-is-bbm-really-worth-nothing?source=feed
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