For a small business owner, increasing sales is a top priority. Have you eve wondered how you can connect with your customers, prospects or team when your target audience is on the go?
Mobile Marketing is a proven and effective way to communicate to your customers (and potential customers). That’s because 97% of people read their text messages– immediately. Not later or tomorrow or next week…within minutes.
How can Mobile/Text Marketing Benefit Your Business?
Your most valuable asset is your client and customer database. Using a mobile marketing service likeTextAlertz, allows you to not only grow that list, but also enhance your relationship with everyone on it.
Statics show that consumers actually want and desire special offers by text from the businesses and brands they frequent. Your business should be leveraging the selling power of mobile marketing. It’s a smarter way to help you increase your sales, no matter what business or industry you are in.
According to Nielsen, 61% of mobile subscribers in the U.S. owned a smartphone in the first quarter of 2013, up more than 10% since smartphones became the mobile majority in early 2012. As more people use mobile to connect with your business, you need to position your efforts to market to these mobile consumers on the devices they use.
Getting Your Business Ready For Mobile/Text Marketing
Are You Ready?
Is your business ready, is the first question. Do you have a mobile responsive website? A responsive design will give you the ability to create a quality experience for mobile visitors. Having a website visitors can access from their mobile device allows you to create marketing content that will display properly for all users, no matter which devices they use. If you don’t have a mobile responsive website, you can create a free mobile website with any TextAlertz service.
Do You Have A Clear Objective?
Before you start a mobile or text marketing campaign, know your objective. Just like a traditional marketing campaign, you have to know why you are doing mobile marketing. What is your strategy and what desired result are you working to achieve? Plan first, take action second.
Are You Being A Smart Mobile Marketer?
Be a smart and savvy mobile marketer. If you are going to utilize text messaging, you must offer something worthy if you want to capture a moment of your customers time. Research by mShopper.com shows that mobile subscribers respond best to specials that are limited-quantity, or limited-time, as well as those that offer exclusive information and helpful tips about how to use a product. It’s wise to start with 2 messages per month, track results and increase to weekly if it makes sense.
Can You Establish An Integrated Social Mobile Marketing Strategy?
Compuware’s Chief Digital Strategist, Matthew David says, “Today, more than two-thirds of Facebook users access the service via mobile at least some of the time, and more than one in six people exclusively use mobile phones to access Facebook.” Boost your mobile marketing strategy by complementing it with the real-time aspect of social media. If you are already engaging your audience on social platforms, incorporate a text marketing strategy to increase opt-ins.
Mobile marketing is a plan that can work for any business in any industry. Up until recently, it was too costly and complicated for most businesses to take advantage of the incredible marketing power of text messaging. With TextAlertz, you can now use the same technology that major corporations and franchises are using, only for a fraction of the cost.
via:http://tamykawashington.com/mobile-marketing?utm_source=feedburner&utm_medium=feed&utm_campaign=Feed%3A+tamykawashington+%28Online+Marketing+%26+Mentoring+for+Women+Entrepreneurs%29
No comments:
Post a Comment