LRXD recently completed the package design for Perfect Bar using fun illustrations and color to represent each bar flavor.
"Four years, a family of ten, a bunch of barbells and a motor home. A second generation of siblings working together as business partners. And a nutrition bar so different, it’s in the refrigerated section of your favorite store. That’s the story Perfect Bar hired us to tell through their new 7-bar packaging redesign. And that’s why we say, they’re Grounded In Perfection."
Designed by LRXD
Creative Director: Kelly Reedy
Copywriter: Eric Kiker
Designer: Kent Ervin
Country: United States
City: Denver
via:http://www.thedieline.com/blog/2014/3/2/perfect-bar?utm_source=feedblitz&utm_medium=FeedBlitzRss&utm_campaign=thedieline
Creative Director: Kelly Reedy
Copywriter: Eric Kiker
Designer: Kent Ervin
Country: United States
City: Denver
via:http://www.thedieline.com/blog/2014/3/2/perfect-bar?utm_source=feedblitz&utm_medium=FeedBlitzRss&utm_campaign=thedieline
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