I was struck by this post about famous landmarks under construction. It reminds me of how much of design is about simplifying the appearance and function of the subject--and how often good design masks its real complexity.
The sleek, gentle curves of the Eiffel Tower, for example, are deceptively elegant and simple. I did not fully appreciate the complexity of its structure until I began looking at the original plans.
I think graphic design works the same way. Our job is to take a complex mix of facts, opinions, and imagery and translate them into a seamless, easy-to-understand action.
via:http://www.pageplane.com/ideas_101/the_complexity_of_simplicity.html
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