It’s the start of a new year, and I hope you’re feeling energized. I also hope you’re staying warm, as most of the country has been plunged into a deep freeze, the likes of which we haven’t seen in quite a while. The great thing about social media however, is that you can engage with your followers from anywhere – including the warmth of your own home, in front of the fire, with your favorite mobile device and a cup of hot cocoa. So, no excuses: You can improve your social media engagement now, even if it’s too cold to leave the house. Here are my favorite ways to boost engagement:
Improve Social Media Engagement by Getting Personal
Regardless of the platform you’re using (Twitter, Facebook, LinkedIn, Google+ or Pinterest), you can improve engagement by getting a little personal. I’m not talking about asking for your followers’ shoe sizes. But it is okay to ask them how their holidays were and whether or not they are dealing with frigid temperatures; you can even throw out a safety message or two that might not necessarily be on-topic but still shows that you care.
Improve Social Media Engagement by Asking Advice
One of the best ways to get others to share your content is to let them have input and a hand in creating the content. This can also be a great way to help improve your rank on Google, since answering the questions people are answering is the key to good content. So pose a question that will resound with your readers, and invite some of your colleagues to contribute answers. Offer a link back to their website or a short bio, and voilà! You have an instant social media crew sharing your content when it goes live.
Improve Social Media Engagement by Increasing the Use of Images
People respond to images, so whether you post more images on Facebook or invite people to share their favorite winter storm pictures with you, you can improve engagement by using images.
Of course, the best way to improve your social media engagement is to hire an expert to help you. If you’re interested in improving your social media engagement, visit Firebrand Social Media.
via:https://www.firebrandsocialmedia.com/improve-your-social-media-engagement-now/
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